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2010 RFA CONFERENCE SCHEDULE:
Click the links to view details on the presentations and events! You
can also download a one-page PDF file of the schedule - click
here.
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Wednesday, March 3, 2010
| 12:00 pm - 7:00 pm |
Registration |
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| 2:00 - 5:15 pm |
Board of Directors Meeting |
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| 5:30 - 6:00 pm |
New Member, Press, and Speaker Reception |
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| 6:00 - 7:00 pm |
Opening Welcome Reception |
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Thursday, March 4, 2010
| 7:00 am - 4:30 pm |
Registration |
| 7:00 - 8:15 am |
Associates Meeting, Election and
One-on-One CEO Session Sign-up |
| 8:15 - 9:30 am |
Welcome Breakfast and
Business Meeting |
| 9:30 - 10:45 am |
Opening Keynote Address:
Becoming A Category Of One:
How Market Leaders Sustain Success and Escape the Commodity
Trap
Joe Calloway, Engage Consulting Group |
| 10:45 - 11:00 am |
Refreshment Break |
| 11:00 am - 12:15 pm |
Speaker Presentation:
Coming in from the Cold:
How Sustainability Attributes are Redefining Refrigerated Foods
Tamara Barnett, The Hartman Group |
| 11:30 am |
Spouse Gathering and Lunch |
| 12:30 - 1:15 pm |
Networking Lunch |
1:30 - 3:00 pm |
Breakout Speaker
Presentations - Attend Session 1 or Sessions 2a and 2b:
Session 1:
Closing the Produce
Gap
Moderator: Bill Schwartz, Orval Kent Foods
Panel Members: Bob Stovicek, Primus Labs;
Mike Burness, Chiquita Brands Int'l.;
Bob Whitaker, Produce Marketing Association;
Jim Gorny, FDA/CFSAN
Session 2A:
Understanding Deli Sales
and Opportunities by
Sherry Frey, Perishables Group
Session 2B:
Changing the Face of Healthcare by
Kurtis Kossen, Health Care Service Corporation |
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1:30 - 2:15 pm
2:15 - 3:00 pm |
| 3:15 - 4:30 pm |
Speaker Presentation:
Technical Update - U.S. & Canada
Martin Mitchell, RFA Technical Director |
| 4:30 - 7:00 pm |
Tabletop
Display Reception |
| 7:15 pm |
Dinner on
your own - As a special
service to our members, we will have a local agent on hand
at the RFA Registration Desk to help attendees coordinate dinner
reservations at some of the top area restaurants for Wednesday
and Thursday evenings. For information on advance reservations,
please contact the RFA office. |
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Friday, March 5, 2010
| 7:00 am - 12:00 pm |
Registration |
| 7:00 - 8:00 am |
Breakfast |
8:00 - 9:30 am
8:00 - 8:45 am
8:45 - 9:30 am |
Breakout Speaker Sessions
- Attend
Session 1 or Sessions 2a and 2b:
Session 1:
Bridging the Regulatory Changes
Moderator: Martin Mitchell, RFA
Technical Director
Panel Members: John Bode, Olsson Frank Weeda Terman Bode Matz PC and
Mel Drozen, Keller and Heckman
Session 2A:
European Influence on the Food Chain by
Robert Kedzlie, NPDDirect Ltd.
Session 2B:
Let Us Praise Packaging by
Aaron Brody, Packaging/Brody, Inc. |
| 9:45 - 11:15 am |
Speaker Presentation:
Innovate or Perish: How Innovation
Can Keep Perishable Food Brands Fresh
Barb Stuckey, Mattson & Co. |
| 11:30 am |
Leave for Golf Course |
| 11:30 am |
Technical Committee Meeting
with Lunch |
| 12:30 pm |
RFA Annual Golf Tournament at
The Presidio Course |
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Afternoon Free to Enjoy the Area! |
| 7:00 pm |
Evening Event: 30th Anniversary
Dinner and Casino Night |
Saturday, March 6, 2010
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